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ISSN:2463-4522

1ASEAN countries 1SDG 5 1Sustainable Development Goals 1board gender diversity 1brand equity 1distribution intensity 1female director 1firm performance 1gender diversity 1online and offline marketing 1product involvement 1social media

1Agbola, Frank W. 1Cheung, Man Lai 1Mahmood, Amir 1Pidani, Rita R. 1Pires, Guilherme D. 1Rosenberger, Philip J.

Facets

1ASEAN countries 1SDG 5 1Sustainable Development Goals 1board gender diversity 1brand equity 1distribution intensity 1female director 1firm performance 1gender diversity 1online and offline marketing 1product involvement 1social media

1Agbola, Frank W. 1Cheung, Man Lai 1Mahmood, Amir 1Pidani, Rita R. 1Pires, Guilherme D. 1Rosenberger, Philip J.

Title
Creator
Date

Does the board gender diversity enhance firm performance?

- Pidani, Rita R., Mahmood, Amir, Agbola, Frank W.

Creator: Pidani, Rita R. , Mahmood, Amir , Agbola, Frank W.
Resource Type: journal article
Date: 2020

Exploring synergetic effects of social-media communication and distribution strategy on consumer-based brand equity

- Cheung, Man Lai, Pires, Guilherme D., Rosenberger, Philip J.

Creator: Cheung, Man Lai , Pires, Guilherme D. , Rosenberger, Philip J.
Resource Type: journal article
Date: 2020

1

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